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Superplastic Announces NFT Drop with Gucci, Paris Hilton & More

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Only two weeks after teasing a collaboration with Gucci, Superplastic — the world’s top creator of vinyl toys — has just announced a massive new NFT drop. Following their Episode 1: The Janky Heist collection with Christie’s from July, the digital collectibles powerhouse presents Episode 2: Headtripz.

In collaboration with Gucci, WHISBE, Jim Jones, Iann Dior, GUCCI GHOST, KID SUPER, OG Slick, Paris Hilton, E40, and more, Superplastic is gearing up to drop 10,000 unique programmatically generated NFTs. Set to launch on Jan. 18th at 4:20 p.m. ET, the collection will feature an airdrop and public sale exclusive to CryptoJankyz holders.

As the leading name in physical collectibles, Superplastic has had a prosperous time venturing into NFTs over the past year. Having recently announced a huge collaboration with the Bored Ape Yacht Club, 2022 is already looking to be an incredible year for Superplastic.

With this latest drop, we see the next development in Janky & Guggimon’s adventure. Having broken into Christie’s in Episode 1 to steal 22 hyper-valuable NFTs, we now find the two daring and beloved characters hiding out in their apartment, throwing a massive party for celebrity friends and NFT fans, with trans-dimensional results.

Beginning at 4:20 p.m. ET on Jan. 18, Headtripz Pillz NFTs will be airdropped to CryptoJanky NFT holders before the public Pillz sale starts at the same time on Jan. 20 at Superplastic.co. In order to participate in the Headtripz party and drop, fans must have at least one CryptoJanky NFT from Episode 1: The Janky Heist.

Details surrounding giveaways and other surprises will be released via the Superplastic Discord, Tik-Tok, Twitter, and Instagram throughout the drop. Learn more about the forthcoming drop at the official Headtripz webpage here.

Photos courtesy of Superplastic.





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NFT

Microsoft Buys Activision Blizzard for $68.7 Billion

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Microsoft is headed for the metaverse. On Tuesday the multinational tech company agreed to buy Activision Blizzard, the legendary video game studio behind Call of Duty, Overwatch, Candy Crush, and more for $68.7 billion in cash.

The deal comes as numerous tech and media companies — most notably Meta — race to become frontrunners of the metaverse, the fabled next iteration of the internet. When the transaction closes, Microsoft will become the world’s third-largest gaming company by revenue.

While web3 and the metaverse have both become hot topics in the last year, they still remain concepts yet to be fully actualized through contemporary technology. With this latest acquisition — the largest in Microsoft history — the tech giant seems to be betting on the future of gaming, and itself becoming a major role in the next evolution of the VR and AR gaming experience.

“Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,” said CEO of Microsoft Satya Nadella in a statement. “We’re investing deeply in world-class content, community and the cloud to usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive and accessible to all.”

In gaining Activision’s nearly 400 million monthly users, only time will tell how Microsoft plans to expand into the metaverse. Yet, with the convergence of Activision’s industry-leading game technology and Microsoft’s groundbreaking artificial intelligence, we may very well see the lines between science fiction and reality continue to be blurred as this new gaming monolith develops.

Photos courtesy of Microsoft.



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China’s State-Run Blockchain to Separate Crypto from NFTs

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Despite its hard-line stance when it comes to cryptocurrencies, global powerhouse, China, still has designs on the blockchain. In order to separate the underlying technology from its association with crypto it is building its own state-run blockchain for NFTs.

Under the banner of “Blockchain Services Network (BSN),” Beijing aims to capitalize on the popularity of NFTs, while at the same time disconnecting it from the currencies that surround it. The result is the BSN DDC, or Blockchain Services Network Distributed Digital Certificate. In addition, BSN will integrate services from 10 major blockchains including Ethereum and Corda, but will not operate on a decentralized framework, therefore allowing government access to the data, creating a distribution system that is closely monitored by Chinese authorities.

China’s solution will conduct all payments and transaction fees related to BSN using Renminbi, the standard Chinese currency. However, China already enjoys a vast digital payment infrastructure, optimized to facilitate it. Several major Chinese tech companies have backed the move, including Tencent, JD.com and Baidu, all of which have recently launched NFT collections under the name “digital collectible.”

The downside of this operation is that while utilizing different rules from the rest of the world, the Chinese NFT market is likely to become isolated. Therefore, reducing NFT engagement between it and other nations.

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*All investment/financial opinions expressed by NFT Plazas are from the personal research and experience of our site moderators and are intended as educational material only. Individuals are required to fully research any product prior to making any kind of investment.





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Shoe Retailer ‘Crocs’ Initiate NFT Launch Through Trademark Application –

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Foam shoe retailer Crocs has recently filed a trademark application which can manage and store NFTs. Through acquiring the rights to the trademark, the Colorado-based company will be in possession of intellectual property that is both digital and physical in nature.

Specifically, Crocs’ trademark registration states its intention to cover the categories of downloadable digital media namely, digital assets, digital collectibles, digital tokens, and NFTs. When continuing to relate such digital assets to the brand itself, the application states that they will take form in the nature of footwear, clothing, bags, accessories, and decorative footwear charms.

The application also includes information on how the company will leverage blockchain technologies in order to showcase the digital products to its customers, as it states its intention to use downloadable computer software for creating, managing, storing, accessing, sending, receiving, exchanging, validating and selling digital assets, digital collectibles, digital tokens and NFTs.

The infamous moulded-footwear company, which has sold over 300 million pairs of its patented, opinion-splitting clogs, is certainly not the first shoe brand to enter the world of NFTs, as industry giants Nike, Adidas, and Under Armour already allow fans to flaunt their digital kicks across platforms such as The Sandbox and Decentraland, whilst luxury fashion brand Jimmy Choo also released an exclusive NFT shoe collection.

Follow Crocs >> Twitter

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