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Advance & Subnation Announce the First Annual “Mews” Celebrating the Creators, Companies and Communities Building the Metaverse

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Hosted in Monaco during Metaverse Entertainment World, the Awards elevate the new tools and technology that are transforming how we work, play and interact with others

MONTE-CARLO, Monaco, May 18, 2022 /PRNewswire/ — Advance Monaco, in partnership with Touchcast and Subnation, announced today that the MEWS, the first-of-its-kind Award Show and Gala, will be held at the inaugural Monaco Edition of Meta Entertainment World. From the Cannes Film Festival and amfAR Gala to the Monaco Grand Prix, the eyes of the world are upon the Principality of Monaco every May. The Meta Entertainment World Awards will join this illustrious line-up of global events giving but another reason to set your gaze on Monaco this month. 

Meta Entertainment World is a fully immersive live experience that showcases the best tools and technology that are driving the creation of immersive physical and digital experiences. Attendees will see, hear, and feel how entertainment is produced and consumed in the Metaverse by creators and producers from some of the world’s leading Music, TV, Film, Streaming, and Social Media companies. For example, MCity, powered by Touchcast, will deliver a physical and virtual experience that allows users to travel and engage with other users around the world. Tremendous appreciation is also extended to Founding Partners, Space Metaverse, Monaco Asset Management S.A.M., ChainDigger, Prasaga, Blockchain Virtual Valley, and Monaco Government Tourist and Convention Authority.

The pinnacle of Meta Entertainment World will be the MEWS, honoring the most outstanding creators and companies that have shaped digital culture and impacted society, by developing groundbreaking Web3 applications that support the digital agenda of H.S.H. Prince Albert II and other global leaders. Awards will be presented in the following categories: Pioneer: Sports; Impact; Rising Star; Storyworld; Better World; Music; Innovation; NFT Collection; Community. In celebration of the winners, guests will enjoy an extravagant Gala Dinner prepared by the world-renowned, Michelin star chef, Yannick Alléno in the historic Salle Belle Epoque ballroom of the Hermitage Hotel. 

Subnation will also unveil [email protected], a dynamic, curated NFT gallery that seamlessly blends art and technology to rethink the way we shop. The original Artcade, located at Fred Segal on the famous Sunset Strip in Los Angeles, California, attracts influencers, engages consumers, and is reshaping the cultural landscape. [email protected] will be equally as powerful, hosting curated exhibitions that showcase some of the world’s rarest NFT creations alongside cutting-edge contemporary mediums, collectibles, and game-inspired fashion-forward digital couture.

Gutenberg gave us print. It took centuries for our next great form of mass communication to arrive with Graham Bell’s telephone. But soon after was Marconi’s radio, Lumiere’s film, Farnsworth’s television, Berners-Lee’s Internet, and now, the Metaverse. The pace of innovation is accelerating and the Metaverse will be our next great leap. Its pioneers, inventors, and leaders will be celebrated at Meta Entertainment World, and they, in turn, will inspire the next generation. 

Join us in Monaco, May 23-24 and see how the Metaverse will change the way we live, work and play!

About Subnation
Subnation is a media and technology venture studio holding company focused on the intersection of physical experiences and digital worlds. Subnation designs, develops, and invests in creative IP and web3 technologies fueling the Metaverse and disrupting traditional media, entertainment, retail, hospitality, and financial industries. Recognized as global thought leaders, Subnation collaborates with creators, storytellers, technologists, and entrepreneurs to provide market insights and business solutions that not only transform industries, but also drive growth of Subnation’s Owned & Operated platforms, partner projects, and strategic investments. 

www.subnation.gg

About Advance
Advance, formed in 2018, is a Monaco-based consultancy specializing in the luxury goods and services sector. Advance consults premium brands on their market entry to Monaco, as well as on their representation in the Principality. There is also an experiential hospitality advisory catering to bespoke events, conferences and thought leadership summits. Advance Principal and Managing Director, Steven Saltzman, has been an entertainment industry executive and global event producer for over twenty-five years.

www.advance.mc

About Touchcast
Touchcast is the world’s leading enterprise Metaverse company. In 2022 Touchcast launched MCity – the world’s first enterprise Metaverse, where any company can seamlessly deliver powerful communication, collaboration, commerce, and learning experiences. MCity allows companies to migrate current workflows into the Metaverse to support a hybrid work reality, without requiring VR headsets, high-end computers or specialized software. Founded in 2010, Touchcast operates fully remotely with employees in sixteen countries across five continents. They form a global group of like-minded passionate inventors, storytellers, developers, designers and producers who are curious, passionate and live to challenge how humans connect through technology.

www.touchcast.com.

For more information, please contact:

Jonathan Singer 
Managing Director 
Subnation Media 
514-944-6766 
[email protected]

Laurence Genevet 
Public Relations 
Meta Entertainment World 
[email protected]

SOURCE Subnation Media Inc.



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Metaverse

Metaverse News: Metaverse crimes challenging, say legal experts

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As a small but growing number of Indian users of the Metaverse– a virtual three-dimensional world that is termed as the next frontier of the internet–report cases of assault and sexual violation of their digital avatars, it is stoking consternation amongst legal experts confronted by new-age crimes that are not covered under existing laws.

Earlier this year, a young woman based in one of the country’s top metros sought legal recourse for what she termed as “violation” of her avatar on the virtual reality platform. But criminal and judicial systems in India, and even world over, are still not ready to handle the challenges thrown up by the Metaverse, according to lawyers being approached to handle such issues.

Avatars represent the virtual identity of individuals while on the Metaverse with all actions conducted through these digital representations.

“There is a need for a new legal framework,” said cyberlaw expert Pavan Duggal, who is a part of the Metaverse Law , a global body working towards bringing in common guidelines on how to manage such virtual conflicts.

Pointing out that “the current law doesn’t recognise (digital) avatars,” Duggal said the problem is exacerbated by the Metaverse being a “global ecosystem, which makes it hard to litigate.”

“Attribution of identity and jurisdiction are some of the challenges at present,” he added.

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While still at a nascent stage, there is rising interest in the virtual 3D platform that combines social interaction with virtual and augmented reality, allowing users to live different experiences virtually.

Gartner reports that 25% of people will spend an hour per day in the Metaverse by 2026 for work, shopping, education, and entertainment, while 30% of organisations will have products and services ready for metaverse. Late last year, Facebook renamed itself Meta Platforms and said that it would invest $10 billion in the business, given the huge potential it sees in the space. Several brands and individuals have started investing in buying land virtually and building their virtual worlds.

Goldman Sachs predicts the Metaverse market size will be worth $1-12 trillion, while not specifying a time period for the same.

This influx of activity is drawing brands and consumers to the virtual world and is also leading to instances of cyber bullying and harassment, as well as financial crime, point out industry experts.

Mukul Shrivastava, Partner, Forensics and Integrity Services, EY said “this is a very fragmented space with no centralised set up. Several of the platforms are not based in India so that makes it harder when trying to litigate.” he said.

The inability to apply the same regulations applicable to such crimes in the real world is a major challenge, as well. “In the case of non-economic crimes, you have to prove that you are connected to the avatar that was harmed in the virtual world,” said Abhishek Malhotra, founding partner of TMT Law Practice. And when it comes to financial or economic crimes, it is still a grey area since the foundation is cryptocurrency, which is still not legal in India.

Tech-based remedies

Noting that prevailing laws cannot be invoked to deal with virtual crimes of assault and molestation, Supreme Court advocate NS Nappinai said one must “look for remedies based on the mode and manner of commission of crimes.”

“ For instance, in a case of rape of an avatar on Metaverse, or even in an online game, whilst Section 376 IPC will not be applicable, other offences such as hacking and tampering with source codes and even publishing and transmission of obscene or sexually explicit content punishable under IT Act can be invoked,” she said.

However, the first step, is to take it up with the platform itself according to Nappinai who also runs the CyberSaathi Foundation,

Platforms strengthen screening

Rajat Ojha, Founder & CEO, Gamitronics, which runs the PartyNite metaverse platform said that they have set up predefined emotes and movements to ensure that the system is protected for any ‘physical or sexual’ gestures.

At a recent public event, PartyNite mandated users to undergo a KYC to go to a bar area, as it helps to associate digital identities with real world identities. “That gave us enough insights and adoption metrics and we are currently working on our learnings from that,” said Ojha.

Some Metaverse platforms offer built-in safety features like safe zones, or methods to not allow strangers within a certain radius of your avatar.

“At this moment, every public event has our policing, and we warn the person if an issue is raised. We have features to kick the offender out, but we know it’s not sufficient, so we focus a lot on letting our attendees know how to reach out to us and we then go case by case basis,” Gamitronic’s Ojha said.



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Metaverse at Cannes—marketers show off virtual worlds on the Croisette

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The Cannes Lions International Festival of Creativity may be in person this year for the first time since 2019, but that hasn’t stopped brands and agencies from thinking virtual. Not only are some marketers making Cannes sessions available in virtual real estate platforms, but parties and activities outside of the normal programming are also being offered in the metaverse. 

A common theme running through many of these activations is democratizing what has hitherto been an inaccessible event for many in the industry. The ticket price for Cannes is steep, not to mention fees for transportation and a hotel. But through virtual experiences, which can be accessed from anywhere using only a desktop or sometimes a mobile phone, more of adland can celebrate creativity in the industry.

Of course, not all the metaverse activations at Cannes are designed specifically with this goal in mind, yet the democratizing effect is still there. Marketers may be realizing that the virtual tools they use to reach consumers can also help them reach each other.

Here are some of the ways that marketers are activating in the metaverse during Cannes.



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Cap Off Pride Month with the Metaverse Pride Parade and Drag Queen Bingo | News

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Certified LGBT Owned Business, Fun Team Events, Co-hosts one of the first Metaverse Pride Parades and Drag Queen Bingo Events on Thursday, June 30th, 2022 in Virbela’s New Metaverse Campus

ATLANTA, June 23, 2022 /PRNewswire/ — Fun Team Events is set to co-host one of the first metaverse Pride Parades and Drag Queen Bingo Events in Virbela’s new open campus on Thursday, June 30th, 2022 at 2PM ET. This event is open to all and gives individuals the opportunity to celebrate Pride Month and check out the metaverse space. Participants can also learn about notable stories and resources related to LGBTQ+ experiences through Virbela’s Pride Month exhibit.

“Virbela builds engaging experiences to inspire our community and drive education around important topics,” said Sarah Segrest, VP of Community at Virbela. “Our Pride Month exhibit highlights the positive and celebrates success, while acknowledging the difficulties of past and present. We’re excited to partner with Fun Team Events to bring this Pride Parade to life in the metaverse.”

“As a certified LGBT-owned business, Pride Month is such a special time for us. We’re thrilled to partner with Virbela on this Pride Month celebration. Our team loves hosting events in the metaverse and we can’t wait to share this fun experience with others in the community,” said AJ Seliga, CEO, Fun Team Events.

Everyone is welcome and newcomers can enter the metaverse earlier to get acclimated to the space and dress up their avatar ahead of the Virbela Pride Parade. There will be prizes for the “Most Fun and Fabulous” avatar and bingo game winners. San Francisco-based Drag Queen, Pollo Del Mar, will be the Grand Marshall for the Parade and will emcee the Pride Bingo Event on the Virbela beach after the parade.

Sign up and get more information about the event here: https://future.virbela.com/metaverse-pride-parade

About Fun Team Events: Fun Team Events (https://www.funteamevents.com/) hosts custom virtual and metaverse events for corporate clients and non-profit organizations. These events include Team Trivia, Drag Queen Bingo, Office Olympics, and much more. Fun Team Events’ U.S. clients are Amazon, Google, EY, Home Depot, Anthem, Johnson & Johnson and many more including many up-and-coming tech startups. Fun Team Events is a certified LGBT-owned business with the National LGBT Chamber of Commerce (NGLCC) and a proud member of the OUT Georgia Business Alliance.

Fun Team Events Media Contact:

AJ Seliga, CEO | 339424@email4pr.com  | 415-519-5222

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/cap-off-pride-month-with-the-metaverse-pride-parade-and-drag-queen-bingo-301573647.html

SOURCE Fun Team Events





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